GrassFed in the city

4 million kiwis telling our story

What’s in your trolley?

October 3, 2019

What’s in YOUR trolley?

I often get asked if I am concerned about studies linking high consumption of red meat with diseases such as heart disease and cancer.

Nup. Not at all.

From memory, 5 out of 30,000 vegetarians will get bowel cancer. 6 out of 30,000 meat eaters will get bowel cancer.

I’m pretty confident that its not the vegetables or the meat in our grocery trolleys causing dietary related disease, its the other crap – if you consume soft drinks, takeaways, muesli bars, or ‘healthy’ sweetened yogurt, I don’t think that its meat you should be considering leaving out of your diet.

Hands down, red meat is one of the most nutritionally dense, bang for buck foods you can get.

That said, as a farmer, I’m not the right person to offer dietary advice! There’s plenty of crazy-good dietitians and nutritionists in NZ that do just that. Scientists like Professor Grant Schofield, Dr Caryn Zinn, Mikki Williden, Cliff Harvey (both PHDs too, I just never hear them call themselves Dr…), who publically review the multitude of research papers that are published every year. If you aren’t following these guys on social media, you should.

The latest research is the result of several systematic reviews by an independant panel of scientists that found that there is a “low to very low” certainy of evidence to suggest any negative health outcomes assocaited with meat consumption. The group recommends continuing rather than reducing consumption of meat.

(Full report attached)

Go forth and be NUTRIVORES good people.

close up of meal served in plate

Photo by Chevanon Photography on


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